Where It All Began

Craft was built out of the desire to see businesses grow, using the same rock-solid techniques that were used to fill arena seating around the globe.

Yup, it’s true.

From the humble beginnings of a couch-surfing musician using MySpace religiously, to global touring and chart topping success, Craft founder and manager Pete Gillies knew there’d be a way to incorporate the same marketing principles for Australian businesses to grow, that he used for his own band and other successful artists.

In 2018, Craft was established.

Started from a desk in a co-working space in the Sutherland Shire, then just a few months later, moved into an office on Crown Street, Wollongong.

We are now a passionate and dedicated team of 9, who all share the common goal of success for each and every client we work with.

We are strategists, marketers, creatives, copywriters, analysts, problem solvers and dreamers.

Meet Our Team